Placeholder template content is still live on the site

Why it matters

This page still shows the value. Copy like this ships inside a template and is meant to be replaced before launch, so leaving it live is the clearest possible signal to a visitor that the site is unfinished — and it is read by search engines and AI assistants too, which will happily quote “Your Company Name” as your company name. Nothing errors when this is left in, which is exactly why it survives to production.

How ShipReady detects it

Launch signals carried by a PAGE's own markup: basic metadata, and a default framework title left in place. Genuinely per-page - a polished homepage routinely hides a /pricing that still says "Create Next App", which is exactly the defect this catches. Reads only the already-fetched HTML and issues no requests of its own.

Detection is deterministic. ShipReady reports this only when it observes the condition directly, and prefers to miss a real problem over inventing one. Rule version 1.10.0.

How to fix it

This is the prompt ShipReady puts in your report — written to be pasted straight into Cursor, Claude Code, or whichever assistant built the app.

Your live site still shows placeholder copy from the template it was built from (for example placeholder strings such as "lorem ipsum"). Search your source for each of those exact strings and replace them with real content — they are usually concentrated in a hero section, a footer contact block, or an "about" page that was never rewritten. Check the whole set while you are there: filler paragraphs (lorem ipsum), placeholder emails and phone numbers, a sample street address, and any bracketed [Your Company] tokens. If some of these pages are not meant to be public yet, either finish them or keep them out of the index rather than shipping them half-written, since search engines and AI assistants will quote this text back as though it were real.

Frequently asked questions

What does "Placeholder template content is still live on the site" mean?

This page still shows the value. Copy like this ships inside a template and is meant to be replaced before launch, so leaving it live is the clearest possible signal to a visitor that the site is unfinished — and it is read by search engines and AI assistants too, which will happily quote “Your Company Name” as your co

How serious is it?

ShipReady rates this medium. Fix soon. Meaningfully weakens a defence or degrades how the site works.

How do I fix it?

Paste the fix prompt on this page into Cursor, Claude Code or your AI editor. It is the same prompt ShipReady puts in your report.

Can I check my own site?

Yes — ShipReady scans up to ten pages of any public site for free and reports this alongside every other check. The free report lists every issue it finds and shows full evidence and a fix prompt for the critical and high-severity ones; medium and low findings are counted and unlock on Pro.

Related checks

• A development build is being served to real visitorsmedium
• Missing Basic HTML Metadatamedium
• Page says it does not exist but returns a success statusmedium
• Production build points at localhostmedium
• Production build references a staging or preview environmentmedium
• Shipped JavaScript logs sensitive data to the browser consolemedium